In celebration of the Philadelphia Eagles winning Super Bowl LIX in 2025, I was tasked with the exciting project of maximizing our partnership in a short period of a week. I created and facilitated the installation of new billboard and bus shelter creatives, as well as merchandise to commemorate the victory. I also coordinated the Eagles parade sponsorship to get our name on the parade bus. Kicker Jake Elliott was even spotted riding above the Pond Lehocky logo. I worked with our media buyer to secure the flying of our Pond Lehocky Eagles banner over the Art Museum, where the parade concluded. Pictured next to Jake Elliott is the parade banner flying above the museum, with MVP Saquon Barkley sitting on the steps below.

Creative Direction